Brewer’s Choice Seasonal Release – Public House Bitter

September 1, 2004

Dear Taproom Friend & Baird Beer Enthusiast:

As summer fades and fall begins to show its face, the brewers of Baird Beer have been busy crafting an ale that truly is for all seasons. Baird Public House Bitter will be pulled from the Taproom’s English hand pumps beginning Wednesday, September 1.

Public House Bitter is an ode to British ale brewing (and consuming) tradition. The term “Bitter” dates from a time when most English breweries produced two basic types of everyday ale ? a Mild and a Bitter. Whereas a ‘Mild’ is a relatively sweet beer, a “Bitter” denotes a drier brew, although not necessarily bitter in flavor. The dryness, or bitterness, derives from the emphasis on hops in the flavor profile.

As everyday drinking in Britain traditionally has been done in Public Houses (or Pubs), the sobriquet “Bitter” generally applies to draft beers that are served in the traditional way ? via hand pump at cellar temperatures with no extraneous addition of CO2 pressure. The Public House experience is about convivial intercourse with friends and fellow patrons that is facilitated by the enjoyment of several pints of Bitter. To this end, an ordinary Bitter is a “small beer” (i.e. low in gravity and low in alcohol content) that can be drunk in quantity without the onset of serious inebriation. To us, a Bitter represents all that is great about beer ? wonderful flavor, quenching refreshment and meaningful, friendly human interaction.

The Baird Public House Bitter is crafted with traditional floor-malted English Marris Otter barley and generous dosages of English East Kent Golding whole flower hops. The color is a sparkling, translucent copper. The fruity-floral aroma is soft and inviting; the mouthfeel is sprightly and tangy; the finish is dry and cleansingly bitter. Your palate will remain as fresh and alert after several pints as it is during the first. The alcohol percentage (by volume) is 3.8%.

Please stop in our Baird Beer Public House (i.e. The Taproom) today for a few pints and some convivial conversation with your fellow beer mates!

Cheers,
Baird Brewing Company & Fishmarket Taproom

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